According to the veteran Austrian journalist Gunther Wiesinger, Norton has asked Dorna for two places on the 2012 grid, and Norton boss Stuart Garner has submitted a signed application to Dorna CEO Carmelo Ezpeleta to race when the MotoGP class returns to 1000cc. The MotoGP effort is part of a long-term marketing plan by Norton to change their image from classic motorcycles to modern sportsbike manufacturer, with plans to introduce a range of high-tech road bikes in the future. The Norton website confirms this intention, stating:
"Future development will also lead to the introduction of the all new modern motorcycles and will represent the ultimate expression of the Norton brand."
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